{"id":58422,"date":"2026-08-27T09:49:59","date_gmt":"2026-08-27T09:49:59","guid":{"rendered":"https:\/\/stagvape.com\/eu-dan-z-tabaku-zvyseni-dani-vapovani"},"modified":"2026-08-28T12:52:17","modified_gmt":"2026-08-28T12:52:17","slug":"eu-dan-z-tabaku-zvyseni-dani-vapovani","status":"publish","type":"post","link":"https:\/\/stagvape.com\/cs\/vape-novinky\/eu-dan-z-tabaku-zvyseni-dani-vapovani","title":{"rendered":"EU Komise tla\u010d\u00ed na razantn\u00ed zv\u00fd\u0161en\u00ed dan\u00ed z tab\u00e1ku"},"content":{"rendered":"\n

Evropsk\u00e1 komise navrhla z\u00e1sadn\u00ed p\u0159epracov\u00e1n\u00ed Sm\u011brnice o zdan\u011bn\u00ed tab\u00e1ku (TTD) s c\u00edlem sn\u00ed\u017eit m\u00edru kou\u0159en\u00ed a reagovat na rychl\u00fd n\u00e1r\u016fst alternativn\u00edch nikotinov\u00fdch produkt\u016f mezi mlad\u00fdmi. Tento krok p\u0159ich\u00e1z\u00ed v dob\u011b, kdy onemocn\u011bn\u00ed spojen\u00e1 s tab\u00e1kem si v EU ro\u010dn\u011b vy\u017e\u00e1daj\u00ed 700 000 \u017eivot\u016f a stoj\u00ed syst\u00e9my zdravotn\u00ed p\u00e9\u010de 25 miliard \u20ac.<\/p>\n\n

Zat\u00edmco star\u0161\u00ed regulace \u00fasp\u011b\u0161n\u011b sn\u00ed\u017eily spot\u0159ebu tradi\u010dn\u00edch cigaret, komise varuje, \u017ee st\u00e1vaj\u00edc\u00ed pravidla jsou zastaral\u00e1. Ne\u0159e\u0161\u00ed digit\u00e1ln\u00ed reklamu ani rychl\u00fd r\u016fst trhu s nov\u011bj\u0161\u00edmi nikotinov\u00fdmi produkty.<\/p>\n\n

EU navrhuje v\u00fdrazn\u00e9 zv\u00fd\u0161en\u00ed spot\u0159ebn\u00edch dan\u00ed z tab\u00e1ku a v\u00e1p<\/h2>\n\n

Navrhovan\u00e1 aktualizace TTD m\u00e1 zv\u00fd\u0161it minim\u00e1ln\u00ed spot\u0159ebn\u00ed da\u0148 na tradi\u010dn\u00ed cigarety o 139 %<\/a>, co\u017e by okam\u017eit\u011b zv\u00fd\u0161ilo maloobchodn\u00ed ceny v cel\u00e9m bloku. Toto zv\u00fd\u0161en\u00ed dan\u00ed m\u00e1 za c\u00edl u\u010dinit kou\u0159en\u00ed finan\u010dn\u011b nedostupn\u00fdm pro v\u011bt\u0161\u00ed \u010d\u00e1st populace.<\/p>\n\n

Poprv\u00e9 by r\u00e1mec zavedl tak\u00e9 povinn\u00e9 minim\u00e1ln\u00ed spot\u0159ebn\u00ed dan\u011b na e-cigarety, za\u0159\u00edzen\u00ed na zah\u0159\u00edvan\u00fd tab\u00e1k a nikotinov\u00e9 s\u00e1\u010dky. Nav\u00edc by se surov\u00fd tab\u00e1kov\u00fd list za\u010dlenil do syst\u00e9mu elektronick\u00e9ho sledov\u00e1n\u00ed v EU, aby se bojovalo proti pa\u0161ov\u00e1n\u00ed na \u010dern\u00e9m trhu a da\u0148ov\u00fdm \u00fanik\u016fm.<\/p>\n\n

Tato opat\u0159en\u00ed podporuj\u00ed \u0161ir\u0161\u00ed c\u00edl EU dos\u00e1hnout do roku 2040 \u201egenerace bez tab\u00e1ku\u201c, definovan\u00e9 jako pod\u00edl u\u017eivatel\u016f tab\u00e1ku ni\u017e\u0161\u00ed ne\u017e 5 % populace. Proto\u017ee zdravotn\u00ed politika spad\u00e1 do kompetenc\u00ed jednotliv\u00fdch \u010dlensk\u00fdch st\u00e1t\u016f, Brusel se p\u0159i kontrole prodeje a distribuce t\u011bchto v\u00fdrobk\u016f spol\u00e9h\u00e1 na da\u0148ov\u00e9 regulace.<\/p>\n\n\n\n

Ekonomick\u00e1 a zdravotnick\u00e1 z\u00e1t\u011b\u017e kou\u0159en\u00ed v Evrop\u011b<\/h2>\n\n

Spot\u0159eba tab\u00e1ku z\u016fst\u00e1v\u00e1 v EU hlavn\u00ed p\u0159\u00ed\u010dinou preventabiln\u00edch onkologick\u00fdch onemocn\u011bn\u00ed a kardiovaskul\u00e1rn\u00edch nemoc\u00ed. L\u00e9\u010dba chronick\u00fdch srde\u010dn\u00edch a plicn\u00edch pot\u00ed\u017e\u00ed spojen\u00fdch s u\u017e\u00edv\u00e1n\u00edm tab\u00e1ku stoj\u00ed syst\u00e9my ve\u0159ejn\u00e9ho zdravotnictv\u00ed odhadovan\u011b 25 miliard \u20ac ro\u010dn\u011b.<\/p>\n\n

Profesor Martin McKee, strategick\u00fd poradce Evropsk\u00e9 asociace pro ve\u0159ejn\u00e9 zdrav\u00ed, zd\u016fraznil z\u00e1va\u017enost probl\u00e9mu: \u201eV EU ka\u017ed\u00fdm rokem d\u00e1l um\u00edr\u00e1 p\u0159ibli\u017en\u011b 700 000 lid\u00ed v d\u016fsledku \u00fa\u010dink\u016f tab\u00e1ku. Z pohledu ve\u0159ejn\u00e9ho zdrav\u00ed n\u00edzk\u00e9 dan\u011b efektivn\u011b dotuj\u00ed spot\u0159ebu produktu, kter\u00fd p\u0159i u\u017e\u00edv\u00e1n\u00ed podle ur\u010den\u00e9ho zp\u016fsobu zab\u00edj\u00ed a\u017e polovinu dlouhodob\u00fdch u\u017eivatel\u016f.\u201c<\/p>\n\n

V sou\u010dasnosti kou\u0159\u00ed nebo pravideln\u011b konzumuje tab\u00e1k zhruba 24 % obyvatel EU. Tov\u00e1rny v r\u00e1mci bloku produkuj\u00ed v\u00edce ne\u017e 220 miliard cigaret ro\u010dn\u011b, aby pokryly popt\u00e1vku po 300 miliard prodan\u00fdch cigaret ro\u010dn\u011b.<\/p>\n\n

Region\u00e1ln\u00ed rozd\u00edly v evropsk\u00fdch m\u00edr\u00e1ch kou\u0159en\u00ed<\/h2>\n\n

M\u00edry kou\u0159en\u00ed se v cel\u00e9 Evropsk\u00e9 unii v\u00fdrazn\u011b li\u0161\u00ed. Data ukazuj\u00ed, \u017ee severn\u00ed a z\u00e1padn\u00ed zem\u011b dok\u00e1zaly sn\u00ed\u017eit spot\u0159ebu, zat\u00edmco v ji\u017en\u00edch a v\u00fdchodn\u00edch zem\u00edch jsou hl\u00e1\u0161en\u00e9 m\u00edry mnohem vy\u0161\u0161\u00ed.<\/p>\n\n

Zem\u011b \/ region<\/th>Celkov\u00e1 m\u00edra kou\u0159en\u00ed<\/th>M\u00edra kou\u0159en\u00ed mu\u017e\u016f<\/th>M\u00edra kou\u0159en\u00ed \u017een<\/th><\/tr><\/thead>
\u0160v\u00e9dsko<\/strong><\/td>8%<\/td>Pod 10 %<\/td>8%<\/td><\/tr>
Nizozemsko<\/strong><\/td>11%<\/td>–<\/td>–<\/td><\/tr>
D\u00e1nsko<\/strong><\/td>14%<\/td>–<\/td>–<\/td><\/tr>
\u0158ecko<\/strong><\/td>Nad 35 %<\/td>–<\/td>32%<\/td><\/tr>
Chorvatsko<\/strong><\/td>Nad 35 %<\/td>–<\/td>–<\/td><\/tr>
Loty\u0161sko<\/strong><\/td>–<\/td>48%<\/td>–<\/td><\/tr>
Bulharsko<\/strong><\/td>37%<\/td>49%<\/td>–<\/td><\/tr><\/tbody><\/table><\/figure>\n\n

Profesor McKee varoval, \u017ee odkl\u00e1d\u00e1n\u00ed regula\u010dn\u00edch krok\u016f m\u00e1 p\u0159\u00edm\u00e9 dopady: \u201eI kdy\u017e se u kl\u00ed\u010dov\u00fdch opat\u0159en\u00ed pro kontrolu tab\u00e1ku zdr\u017e\u00ed jen o p\u00e1r let, v dlouhodob\u00e9m horizontu to vede k milion\u016fm dal\u0161\u00edch ku\u0159\u00e1k\u016f a k preventabiln\u00edm onemocn\u011bn\u00edm a \u00famrt\u00edm.\u201c<\/p>\n\n

Posun mlad\u00fdch sm\u011brem k e-cigaret\u00e1m a zah\u0159\u00edvan\u00e9mu tab\u00e1ku<\/h2>\n\n

Zat\u00edmco spot\u0159eba tradi\u010dn\u00edch cigaret je soust\u0159ed\u011bn\u00e1 mezi dosp\u011bl\u00fdmi ve v\u011bku 25 a\u017e 54 let, mlad\u0161\u00ed generace st\u00e1le \u010dast\u011bji p\u0159ej\u00edmaj\u00ed alternativn\u00ed zp\u016fsoby dod\u00e1v\u00e1n\u00ed nikotinu. Pat\u0159\u00ed sem vapy, v\u00fdrobky na zah\u0159\u00edvan\u00fd tab\u00e1k jako IQOS a nikotinov\u00e9 s\u00e1\u010dky bez tab\u00e1ku.<\/p>\n\n

Podle Sv\u011btov\u00e9 zdravotnick\u00e9 organizace nyn\u00ed v evropsk\u00e9m regionu pou\u017e\u00edv\u00e1 tyto produkty 11,6 % mlad\u00fdch ve v\u011bku 13 a\u017e 15 let. Zdravotnick\u00e9 agentury uv\u00e1d\u011bj\u00ed, \u017ee a\u010dkoli jsou tyto alternativy m\u00e9n\u011b \u0161kodliv\u00e9 ne\u017e cigarety vyr\u00e1b\u011bn\u00e9 spalov\u00e1n\u00edm, st\u00e1le p\u0159edstavuj\u00ed zdravotn\u00ed rizika kv\u016fli n\u00e1vykov\u00e9mu nikotinu a toxick\u00fdm l\u00e1tk\u00e1m, jako je formaldehyd.<\/p>\n\n

Profesor McKee pouk\u00e1zal na c\u00edlen\u00fd marketing jako na faktor, kter\u00fd podporuje p\u0159ijet\u00ed t\u011bchto produkt\u016f mlad\u00fdmi: \u201eMarketing a design produktu jsou kl\u00ed\u010dov\u00e9 hnac\u00ed faktory. Typick\u00e9 rysy zahrnuj\u00ed p\u0159\u00edchut\u011b, kter\u00e9 oslovuj\u00ed mlad\u00e9 spot\u0159ebitele, intenzivn\u00ed reklamu na soci\u00e1ln\u00edch s\u00edt\u00edch, lifestyle branding a nen\u00e1padn\u00e9 proveden\u00ed, kter\u00e9 se snadno schov\u00e1.\u201c<\/p>\n\n\n\n

Politick\u00e9 p\u0159ek\u00e1\u017eky brzd\u00ed reformu dan\u00ed v EU<\/h2>\n\n

Navzdory snah\u00e1m komise je legislativn\u00ed cesta k nov\u00e9 sm\u011brnici o dan\u00edch zablokovan\u00e1. V \u010dervnu 2026 Evropsk\u00fd parlament zam\u00edtl vlastn\u00ed poradn\u00ed zpr\u00e1vu k tomuto n\u00e1vrhu<\/a>, kdy\u017e protich\u016fdn\u00e9 politick\u00e9 frakce hlasovaly proti kompromisn\u00edmu textu.<\/p>\n\n

Proto\u017ee unijn\u00ed da\u0148ov\u00e1 legislativa spad\u00e1 do zvl\u00e1\u0161tn\u00edho konzulta\u010dn\u00edho postupu, hlasov\u00e1n\u00ed parlamentu nen\u00ed z\u00e1vazn\u00e9. Kone\u010dn\u00e9 rozhodnut\u00ed le\u017e\u00ed na Rad\u011b Evropsk\u00e9 unie, kde v\u0161ech 27 \u010dlensk\u00fdch st\u00e1t\u016f mus\u00ed dos\u00e1hnout jednomysln\u00e9 shody, ne\u017e sm\u011brnice za\u010dne platit.<\/p>\n\n

\u010clen Evropsk\u00e9ho parlamentu Tom\u00e1\u0161 Kub\u00edn, zpravodaj zpr\u00e1vy, up\u0159esnil roli parlamentu: \u201eMnoho lid\u00ed si mysl\u00ed, \u017ee Evropsk\u00fd parlament rozhoduje o budouc\u00edch sazb\u00e1ch spot\u0159ebn\u00edch dan\u00ed. Ne\u010din\u00edme to. Poskytujeme stanovisko, kter\u00e9 pro Radu nen\u00ed pr\u00e1vn\u011b z\u00e1vazn\u00e9.\u201c<\/p>\n\n

\u010clensk\u00e9 st\u00e1ty zav\u00e1d\u011bj\u00ed jednostrann\u00e9 z\u00e1kazy a omezen\u00ed<\/h2>\n\n

Jak unijn\u00ed vyjedn\u00e1v\u00e1n\u00ed na \u00farovni EU pokra\u010duj\u00ed v patu, jednotliv\u00e9 zem\u011b postupuj\u00ed se sv\u00fdmi vlastn\u00edmi n\u00e1rodn\u00edmi omezen\u00edmi. Tyto dom\u00e1c\u00ed politiky c\u00edl\u00ed jak na dostupnost v\u00fdrobk\u016f, tak na ve\u0159ejn\u00e9 prostory pro jejich konzumaci.<\/p>\n\n