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Croatia Hikes Tobacco Taxes and Introduces E-Liquid Levy from July 1

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New excise duties effective July 1, 2025, prompt warnings of a 500% price surge from local vape retailers.
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The Croatian government will implement higher excise duties on tobacco products and introduce a new tax on electronic cigarette liquids starting July 1, 2025. This reform aims to generate €74.7 million for the state budget and curb high smoking rates, particularly among adolescents.

New Tax Rates for Tobacco and E-Liquids

The draft regulation, prepared by the Ministry of Finance, increases specific duties across all tobacco categories. Cigarette specific excise duties will rise from €53.10 to €56.10 per 1,000 units, while the minimum levy climbs to €124.20.

For the first time, e-liquids will carry a tax of €0.20 per milliliter. Previously, these liquids fell under excise regulations but carried a zero-euro rate.

Product TypePrevious Excise RateNew Excise Rate (July 1, 2025)
Cigarettes (Specific per 1,000 units)€53.10€56.10
Heated Tobacco (per kg)€185.82€198.50
E-Liquids (per ml)€0.00€0.20
Fine-Cut Tobacco (per kg)€114.15€120.50

Retailers Warn of Business Closures and Black Market Growth

Local vape distributors argue the new e-liquid tax will devastate the domestic market. Filip Tokić, a board member of vape company Dotmod, warned that the levy will cause retail prices to skyrocket.

“According to the proposed amount, e-liquids will become between 100 and 500 percent more expensive,” Tokić stated. “A bottle that used to cost €10 will cost €40 in the future. Few people will want to buy a product with such an uncompetitive price.”

Tokić also warned that the tax could backfire on public health. “This taxation will result in a mass return to tobacco cigarettes and the opening of a huge black market of uncontrolled products.”

High Smoking Prevalence Drives Policy

The Ministry of Health defends the tax hikes as a necessary measure to combat nicotine addiction. Data from the 2024 European School Survey Project on Alcohol and Other Drugs (ESPAD) shows that 32% of Croatian students aged 15 to 16 smoked in the month preceding the survey.

Eurobarometer data also ranks Croatia among the highest nicotine consumers in the European Union, with 36% of the population using tobacco or nicotine monthly, trailing only Bulgaria and Greece.